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If you were to indulge in a bit of stereotyping and imagine the country most likely to host a conference about the pedantic discipline of fact checking, you’d probably arrive on one likely location: Germany.
And so it was that I spent the last weekend of March in Hamburg in the offices of the famous German weekly magazine Der Spiegel as a speaker and participant in a conference dedicated to fact checking. I was of course at a disadvantage in that I was one of only four English-speaking presenters; the rest of the conference took place in German.
My fellow North American presenters were Peter Canby, a senior editor at the New Yorker who heads up its fact checking department; Sarah Smith, managing editor of the New York Times Magazine and a former fact checker at the New Yorker; and Scott Maier, an associate professor at the University of Oregon’s School of Journalism and Communication and the leading newspaper accuracy researcher working today.
Nearly all of us who spoke in English couldn’t help but note what a pleasure it was to participate in, wonder of wonders, a conference about fact checking. God bless those crazy Germans. None of us were willing to offer the checker’s guarantee that it was the first ever such gathering on record, but it was the only one we could think of.
The real news of the conference, at least for us visitors, was the massive fact checking operation at Der Spiegel. The other bit of news was that Der Spiegel has a wonderfully outrageous cafeteria and meeting space. You can view all my photos on Flickr, but here’s a sample:
Can you imagine eating there every day? Just looking at it makes me want to buy some shirts with butterfly collars, and grow a moustache. But back to fact checking…
My colleagues from the New York Times Magazine and the New Yorker were just as amazed as me to discover the German weekly has roughly 70 full-time people in its fact checking and research department, as well as others who work part-time. By comparison, the New Yorker has 16 checkers, including Canby, making it the major checking operation one of the major checking operations by North American standards. [Update/Correction April 9: Canby emailed to say Vanity Fair has over 20 checkers, making it larger than the New Yorker's department. That's why I struck the text above.] You can read all about Der Spiegel’s checking in my new column for Columbia Journalism Review.
This slide, which was part of a presentation by the head of the magazine’s checking and research department, illustrated that Der Spiegel’s approach is to hire checkers who have specific expertise in different areas. Here’s a list of some of their checkers (to give you an idea, their medical expert/checker is a former physician): 
Though Der Spiegel’s approach is unique, there is one way in which German fact checking is similar to what we have (or used to have) in Canada and the US: it’s on the decline. Very few publications — someone at the conference estimated there are six in all of Germany — practice it. The tough economic times have resulted in the reduction of staff checkers, and those that are left are looking for new ways to justify their existence.
During my discussion with a Der Spiegel fact checker and the deputy head of the department, they said they are trying to use their internal database of information and sources to generate topic pages for the website. You can view the Angela Merkel topic page here.
For them, one way to ensure the survival of fact checking is to offer something other than checking and research. In short, they’re trying to generate content, not just verify it. The department is also hoping to save time and resources by moving away from paper-based checking and towards a digital workflow. If you wonder what I mean by paper-based, take a look at this slide showing an article that was worked on by a checker (click for larger): 
In terms of English-language content, I shot a bit of video of Scott Maier’s talk about newspaper accuracy. He shared some of his research into newspaper accuracy in the United States. (I have more about this research here and here.) Here’s an excerpt:
One quote from Maier that stood out for me: “In America, journalists are better educated than ever, yet the rate of error is higher than ever. Something is going wrong.” Also, here are photos of some of the slides that were part of Maier’s presentation. These will give you a quick and dirty look at his new data about Italian and Swiss newspaper (which has not yet been published). Click for larger:
Finally, for any German speakers out there, here’s a lengthy TV report about fact checking and the conference:
The cover article of The Times Magazine on Sunday reported on whales and the possibility of interspecies communication between them and humans. The final two paragraphs of the article described an occasion in 2005 when a humpback whale became entangled in crab-trap ropes and was freed by a rescue team. Some of the language in the retelling of that event was identical to descriptions of the rescue in an e-mail message that circulated widely after the incident. Specifically, the lines that the whale swam “in joyous circles” after it was freed and “nudged” the divers gently, “as if in thanks”; that the divers thought it was “the most beautiful experience they ever had”; and that one diver said he would “never be the same” appeared in the e-mail message, which was sent to The Times’s writer, Charles Siebert, in the course of his reporting. In seeking to confirm the accuracy of the article, Mr. Siebert read several accounts of the episode, including one published by The San Francisco Chronicle in December 2005 on which he based his retelling.
The cover article on Page 52 this weekend about Senator John McCain’s campaign misspells the given name of Mr. McCain’s fellow senator from Arizona and the surname of the governor of Florida, both McCain supporters. The other Arizona senator is Jon Kyl, not John, and the Florida governor is Charlie Crist, not Christ. The article also misstates the name of the Ohio city where some McCain campaign staff members first met with Mr. McCain’s running mate, Gov. Sarah Palin of Alaska. It is Middletown, not Middleton. And the article overstates the duties of Tucker Eskew, a member of Ms. Palin’s team. He is officially her counselor, not her chief of staff, though campaign officials say that he performs many of the same duties. 
An article last Sunday about the TV series “Mad Men” referred incorrectly to the history of original series on its network, AMC. “Mad Men” is AMC’s first scripted drama series; the show is not AMC’s maiden voyage in original programming. (That occurred with “Remember WENN,” a comedy about a radio station that ran on the network from 1996 to 1998 when it was known as American Movie Classics.) 
